Dieux du Stade - Making of Calendar 20082007

Dieux du Stade - Making of Calendar 2008

2007 · 103 min

Documentary

not streaming

Originally created in support of charity, the popularity of the calendars has been credited for the increased fame of the Stade Français team, as well as rugby in general, in France. The calendars are part of a marketing strategy crafted by Max Guazzini, President of the rugby club. A savvy marketer who built the NRJ Radio group, he has successfully used the calendars to attract a new audience to rugby matches (live and on TV), such as women.

Crew

  • Director Max Guazzini
  • Director of Photography Max Guazzini

Crew

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🔥 Hot takes

warming up the wall…

Intermission

GO DEEPER

Turn the obscurity dial up. There's a lot further down to go.

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